An Authentic Know-how

Behind Chez Florence, it’s the story of a passionate creator who finds her inspiration mixing iconic elements of elegance and traditional French chic. She was born in a family where dressmaking is a way of life. As a little girl, she watched her grand-father tailoring clothes for children. It’s an euphemism to say that she grew up with a sewing machine in her hands! Since 1990, she uses her skills to design clothes for babies and children from 0 to 8 years, for the delight of the smallest as well as their parents!

An Ethical and Responsible Brand

What makes Chez Florence different? The collections are 100% organic and made in France! Because our children’s health is the most important, the organic fabrics used are certified GOTS for the best quality. The GOTS certification (Global Organic Textile Standard) is recognised as the world’s leading processing standard for textiles made from organic fibres. The organic cotton is cultivated without pesticide and is anallergic.

Chez Florence Comits for the Earth

When you purchase at Chez Florence, you play a part in our planet’s reforestation. With Reforest’Action, for each clothe bought we plant a tree in France, Senegal, Peru or Haiti.

Fair Prices

In 2011, Florence left her Parisian shop based in Saint-Germain des Prés and moved to the Châteaux de la Loire area where her workshop is now located. In order to remove intermediaries and additional coasts, the collections are exclusively available online. You only pay for raw material and dressmaking!

Let’s Stay Connected!

You have a question or just want to tell us how much you love what we do? Just send us an email at contact@chezflorence.com . Follow us on Facebook and Instagram to check our latest news and get wonderful surprises!